{"product_id":"applied-minds-paperback-by-guru-madhavan","title":"Applied Minds Paperback by Guru Madhavan","description":"\n                                    \u003ch2\u003e\u003cstrong\u003eProduct Details\u003c\/strong\u003e\u003c\/h2\u003e\n                                    \u003cul\u003e\n                                        \u003cli\u003e\n\u003cstrong\u003ePublisher\u003c\/strong\u003e: \u003cb\u003eWW Norton\u003c\/b\u003e \u003cb\u003e(2016-08-16)\u003c\/b\u003e\n\u003c\/li\u003e\n                                        \u003cli\u003e\n\u003cstrong\u003eLanguage\u003c\/strong\u003e: English\u003c\/li\u003e\n                                        \u003cli\u003e\n\u003cstrong\u003ePages\u003c\/strong\u003e: 288\u003c\/li\u003e\n                                        \u003cli\u003e\n\u003cstrong\u003eISBN-13\u003c\/strong\u003e: 9780393353013\u003c\/li\u003e\n                                        \u003cli\u003e\n\u003cstrong\u003eWeight\u003c\/strong\u003e: 283.5 grams\u003c\/li\u003e\n                                        \u003cli\u003e\n\u003cstrong\u003eDimensions\u003c\/strong\u003e: 20.96 x 14.05 x 1.91 cm\u003c\/li\u003e\n                                    \u003c\/ul\u003e\n                                    \u003cp\u003e\u003cb\u003e“Engineers are titans of real-world problem-solving. . . . In this riveting study of how they think, [Guru Madhavan] puts behind-the-scenes geniuses . . . center stage.”—\u003ci\u003eNature\u003c\/i\u003e\n\u003c\/b\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003eIn this engaging account of innovative triumphs, Guru Madhavan examines the ways in which engineers throughout history created world-changing tools, from ATMs and ZIP codes to the digital camera and the disposable diaper. Equal parts personal, practical, and profound, \u003ci\u003eApplied Minds\u003c\/i\u003e charts a path to a future where we borrow strategies from engineering to find inspired solutions to our most pressing challenges.\u003c\/p\u003e\n\n                                    \u003ch3\u003e\u003cstrong\u003eAbout the Author\u003c\/strong\u003e\u003c\/h3\u003e\n                                    \u003cp\u003e\u003cb\u003eGuru Madhavan\u003c\/b\u003e is the Norman R. Augustine Senior Scholar and senior director of programs at the National Academy of Engineering. He is a prizewinning author of essays and books, including Applied Minds: How Engineers Think. He lives in Washington, DC.\u003c\/p\u003e\n                                    ","brand":"Best Bookstore","offers":[{"title":"New","offer_id":44913192730785,"sku":"BBSNIJ9780393353013","price":23.95,"currency_code":"CAD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0525\/2084\/5473\/files\/9780393353013.jpg?v=1745871201","url":"https:\/\/www.bestbookstore.ca\/products\/applied-minds-paperback-by-guru-madhavan","provider":"Best Book Store","version":"1.0","type":"link"}