{"product_id":"ashes-to-ashes-paperback-by-richard-kluger","title":"Ashes to Ashes Paperback by Richard Kluger","description":"\u003cbody\u003e\n                \n                    \n                        \u003ch2\u003e\u003cstrong\u003eProduct Details\u003c\/strong\u003e\u003c\/h2\u003e\n                        \u003cul\u003e\n                            \u003cli\u003e\n\u003cstrong\u003ePublisher\u003c\/strong\u003e: \u003cb\u003eVintage\u003c\/b\u003e \u003cb\u003e(1997-07-29)\u003c\/b\u003e\n\u003c\/li\u003e\n                            \u003cli\u003e\n\u003cstrong\u003eLanguage\u003c\/strong\u003e: \u003cstrong\u003eEnglish\u003c\/strong\u003e\n\u003c\/li\u003e\n                            \u003cli\u003e\n\u003cstrong\u003ePaperback\u003c\/strong\u003e: \u003cstrong\u003e832\u003c\/strong\u003e \u003cb\u003epages\u003c\/b\u003e\n\u003c\/li\u003e\n                            \u003cli\u003e\n\u003cstrong\u003eISBN-13\u003c\/strong\u003e: \u003cstrong\u003e9780375700361\u003c\/strong\u003e\n\u003c\/li\u003e\n                            \u003cli\u003e\n\u003cstrong\u003eItem Weight\u003c\/strong\u003e: \u003cstrong\u003e663.39\u003c\/strong\u003e \u003cb\u003egrams\u003c\/b\u003e\n\u003c\/li\u003e\n                            \u003cli\u003e\n\u003cstrong\u003eDimensions\u003c\/strong\u003e: \u003cstrong\u003e20.07 x 13.21 x 4.57\u003c\/strong\u003e \u003cb\u003ecm\u003c\/b\u003e\n\u003c\/li\u003e\n                        \u003c\/ul\u003e\n                        \u003cbr\u003e\n                        \u003cp\u003e\u003cb\u003ePULITZER PRIZE WINNER • No book before this one has rendered the story of cigarettes—mankind's most common self-destructive instrument and its most profitable consumer product—with such sweep and enlivening detail. \u003cbr\u003e\u003cbr\u003e\"A great battleship of a book—formidable, majestic.”—\u003ci\u003eThe New York Times Book Review \u003c\/i\u003e\u003cbr\u003e\u003c\/b\u003e\u003cbr\u003eHere for the first time, in a story full of the complexities and contradictions of human nature, all the strands of the historical process—financial, social, psychological, medical, political, and legal—are woven together in a riveting narrative. The key characters are the top corporate executives, public health investigators, and antismoking activists who have clashed ever more stridently as Americans debate whether smoking should be closely regulated as a major health menace.  \u003cbr\u003e\u003cbr\u003eWe see tobacco spread rapidly from its aboriginal sources in the New World 500 years ago, as it becomes increasingly viewed by some as sinful and some as alluring, and by government as a windfall source of tax revenue. With the arrival of the cigarette in the late-nineteenth century, smoking changes from a luxury and occasional pastime to an everyday—to some, indispensable—habit, aided markedly by the exuberance of the tobacco huskers.  \u003cbr\u003e\u003cbr\u003eThis free-enterprise success saga grows shadowed, from the middle of this century, as science begins to understand the cigarette's toxicity. Ironically the more detailed and persuasive the findings by medical investigators, the more cigarette makers prosper by seeming to modify their product with filters and reduced dosages of tar and nicotine.  \u003cbr\u003e\u003cbr\u003eWe see the tobacco manufacturers come under intensifying assault as a rogue industry for knowingly and callously plying their hazardous wares while insisting that the health charges against them (a) remain unproven, and (b) are universally understood, so smokers indulge at their own risk.  \u003cbr\u003e\u003cbr\u003eAmong the eye-opening disclosures here: outrageous pseudo-scientific claims made for cigarettes throughout the '30s and '40s, and the story of how the tobacco industry and the National Cancer Institute spent millions to develop a \"safer\" cigarette that was never brought to market.  \u003cbr\u003e\u003cbr\u003eDealing with an emotional subject that has generated more heat than light, this book is a dispassionate tour de force that examines the nature of the companies' culpability, the complicity of society as a whole, and the shaky moral ground claimed by smokers who are now demanding recompense.\u003c\/p\u003e\n                        \u003ch3\u003e\u003cstrong\u003eAbout the Author\u003c\/strong\u003e\u003c\/h3\u003e\n                        \u003cp\u003e\u003cb\u003eRICHARD KLUGER\u003c\/b\u003e began a career in journalism at \u003ci\u003eThe Wall Street Journal\u003c\/i\u003e, and was a writer for \u003ci\u003eForbes\u003c\/i\u003e magazine and then the \u003ci\u003eNew York Post\u003c\/i\u003e before becoming literary editor of the New York \u003ci\u003eHerald Tribune\u003c\/i\u003e during its final years. In book publishing he served as executive editor at Simon and Schuster, and editor-in-chief at Atheneum. A fulltime writer since 1974, he is the author of two other works of social history—\u003ci\u003eSimple Justice\u003c\/i\u003e, an account of the epochal 1954 Supreme Court decision outlawing school segregation, and \u003ci\u003eThe Paper\u003c\/i\u003e, on the life and death of the \u003ci\u003eHerald Tribune\u003c\/i\u003e; each was nominated for the National Book Award. The best known of his six novels are \u003ci\u003eMembers of the Tribe\u003c\/i\u003e and \u003ci\u003eThe Sheriff of Nottingham\u003c\/i\u003e. Kluger and his wife, Phyllis, who have two sons and have written two novels together, live near Princeton, New Jersey.\u003c\/p\u003e\n                    \n                \n            \u003c\/body\u003e","brand":"Best Bookstore","offers":[{"title":"New","offer_id":45919651365025,"sku":"BBSNIJ9780375700361","price":27.5,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0525\/2084\/5473\/files\/9780375700361.jpg?v=1776110589","url":"https:\/\/www.bestbookstore.ca\/products\/ashes-to-ashes-paperback-by-richard-kluger","provider":"Best Book Store","version":"1.0","type":"link"}