{"product_id":"how-to-say-it-business-to-business-selling-paperback-by-geoffrey-james-1","title":"How to Say It: Business to Business Selling Paperback by Geoffrey James","description":"\u003cbody\u003e\n                \n                    \n                        \u003ch2\u003e\u003cstrong\u003eProduct Details\u003c\/strong\u003e\u003c\/h2\u003e\n                        \u003cul\u003e\n                            \u003cli\u003e\n\u003cstrong\u003ePublisher\u003c\/strong\u003e: \u003cb\u003ePrentice Hall Press\u003c\/b\u003e \u003cb\u003e(2011-12-06)\u003c\/b\u003e\n\u003c\/li\u003e\n                            \u003cli\u003e\n\u003cstrong\u003eLanguage\u003c\/strong\u003e: \u003cstrong\u003eEnglish\u003c\/strong\u003e\n\u003c\/li\u003e\n                            \u003cli\u003e\n\u003cstrong\u003ePaperback\u003c\/strong\u003e: \u003cstrong\u003e208\u003c\/strong\u003e \u003cb\u003epages\u003c\/b\u003e\n\u003c\/li\u003e\n                            \u003cli\u003e\n\u003cstrong\u003eISBN-13\u003c\/strong\u003e: \u003cstrong\u003e9780735204584\u003c\/strong\u003e\n\u003c\/li\u003e\n                            \u003cli\u003e\n\u003cstrong\u003eItem Weight\u003c\/strong\u003e: \u003cstrong\u003e289.17\u003c\/strong\u003e \u003cb\u003egrams\u003c\/b\u003e\n\u003c\/li\u003e\n                            \u003cli\u003e\n\u003cstrong\u003eDimensions\u003c\/strong\u003e: \u003cstrong\u003e23.11 x 18.8 x 1.27\u003c\/strong\u003e \u003cb\u003ecm\u003c\/b\u003e\n\u003c\/li\u003e\n                        \u003c\/ul\u003e\n                        \u003cbr\u003e\n                        \u003cp\u003eThere are approximately 35 million business to business sales reps in  the  country selling everything from books and computers to furniture and  flooring.  They know as well as anyone that selling to other businesses is not the  same as  selling to consumers. Businesses have different budgets, needs, demands,  and  expectations from those of general consumers. That means an entirely  different  skill set is required of business to business sales reps.\u003c\/p\u003e\n\u003cp\u003e\u003ci\u003eHow to Say It: Business to Business Selling\u003c\/i\u003e is the only book of  its  kind that caters exclusively to business to business sales professionals.  Its  short chapters provide tips and strategies tailored especially for the  unique  business to business selling process. You'll learn how to:\u003c\/p\u003e\n\u003cp\u003eMotivate Yourself to Sell \u003cbr\u003eCraft an Elevator Pitch \u003cbr\u003eFind Hot Sales Leads \u003cbr\u003eMake a Cold Call \u003cbr\u003eUse Voicemail to Sell \u003cbr\u003eGive a Sales Presentation \u003cbr\u003eWrite a Sales Proposal \u003cbr\u003eGive a Product Demo \u003cbr\u003eNegotiate the Best Deal \u003cbr\u003eClose a Sale \u003cbr\u003eCreate a Powerful Sales Process \u003cbr\u003eSell to Top Executives \u003cbr\u003eBuild Sales Partnerships \u003cbr\u003eGet a Customer Referral \u003cbr\u003eAccelerate Your Sales Cycle\u003c\/p\u003e\n\u003cp\u003e\u003ci\u003eWith How to Say It: Business to Business Selling\u003c\/i\u003e you can sell  business  to business like a seasoned pro.\u003c\/p\u003e\n                        \u003ch3\u003e\u003cstrong\u003eAbout the Author\u003c\/strong\u003e\u003c\/h3\u003e\n                        \u003cp\u003e\u003cb\u003eGeoffrey James\u003c\/b\u003e is the primary sales training writer for \u003ci\u003eSelling  Power\u003c\/i\u003e magazine, and since 2007, he has authored \u003ci\u003eSales Machine\u003c\/i\u003e  on CBS  Interactive's BNET website, a sales-oriented blog that has won  prestigious  awards from the Society of American Business Editors and Writers and the  American Society of Business Publication Editors.\u003c\/p\u003e\n                    \n                \n            \u003c\/body\u003e","brand":"Best Bookstore","offers":[{"title":"New","offer_id":46554567508129,"sku":"BBSNIJ9780735204584","price":35.15,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0525\/2084\/5473\/files\/9780735204584_7dbc58ac-7890-4510-87c1-c841b2ce5ec1.jpg?v=1781773172","url":"https:\/\/www.bestbookstore.ca\/products\/how-to-say-it-business-to-business-selling-paperback-by-geoffrey-james-1","provider":"Best Book Store","version":"1.0","type":"link"}