{"product_id":"mental-leaps-paperback-by-keith-j-holyoak-and-paul-thagard","title":"Mental Leaps Paperback by Keith J. Holyoak and Paul Thagard","description":"\u003cbody\u003e\n                \n                    \n                        \u003ch2\u003e\u003cstrong\u003eProduct Details\u003c\/strong\u003e\u003c\/h2\u003e\n                        \u003cul\u003e\n                            \u003cli\u003e\n\u003cstrong\u003ePublisher\u003c\/strong\u003e: \u003cb\u003eBradford Books\u003c\/b\u003e \u003cb\u003e(1996-01-31)\u003c\/b\u003e\n\u003c\/li\u003e\n                            \u003cli\u003e\n\u003cstrong\u003eLanguage\u003c\/strong\u003e: \u003cstrong\u003eEnglish\u003c\/strong\u003e\n\u003c\/li\u003e\n                            \u003cli\u003e\n\u003cstrong\u003ePaperback\u003c\/strong\u003e: \u003cstrong\u003e336\u003c\/strong\u003e \u003cb\u003epages\u003c\/b\u003e\n\u003c\/li\u003e\n                            \u003cli\u003e\n\u003cstrong\u003eISBN-13\u003c\/strong\u003e: \u003cstrong\u003e9780262581448\u003c\/strong\u003e\n\u003c\/li\u003e\n                            \u003cli\u003e\n\u003cstrong\u003eItem Weight\u003c\/strong\u003e: \u003cstrong\u003e368.55\u003c\/strong\u003e \u003cb\u003egrams\u003c\/b\u003e\n\u003c\/li\u003e\n                            \u003cli\u003e\n\u003cstrong\u003eDimensions\u003c\/strong\u003e: \u003cstrong\u003e0.0 x 0.0 x 0.0\u003c\/strong\u003e \u003cb\u003ecm\u003c\/b\u003e\n\u003c\/li\u003e\n                        \u003c\/ul\u003e\n                        \u003cbr\u003e\n                        \u003cp\u003eAnalogy—recalling familiar past situations to deal with novel ones—is a mental tool that everyone uses. Analogy can provide invaluable creative insights, but it can also lead to dangerous errors. In \u003ci\u003eMental Leaps\u003c\/i\u003e two leading cognitive scientists show how analogy works and how it can be used most effectively. Keith Holyoak and Paul Thagard provide a unified, comprehensive account of the diverse operations and applications of analogy, including problem solving, decision making, explanation, and communication.\u003c\/p\u003e\n\u003cp\u003eHolyoak and Thagard present their own theory of analogy, considering its implications for cognitive science in general, and survey examples from many other domains. These include animal cognition, developmental and social psychology, political science, philosophy, history of science, anthropology, and literature.\u003c\/p\u003e\n\u003cp\u003eUnderstanding how we draw analogies is important for people interested in the evolution of thinking in animals and in children; for those whose focus is on either creative thinking or errors of everyday reasoning; for those concerned with how decisions are made in law, business, and politics; and for those striving to improve education. \u003ci\u003eMental Leaps\u003c\/i\u003e covers all of this ground, emphasizing the principles that govern the use of analogy and keeping technical matters to a minimum.\u003c\/p\u003e\n\u003cp\u003e\u003ci\u003eA Bradford Book\u003c\/i\u003e\u003c\/p\u003e\n                        \u003ch3\u003e\u003cstrong\u003eAbout the Author\u003c\/strong\u003e\u003c\/h3\u003e\n                        \u003cp\u003eKeith J. Holyoak, Distinguished Professor of Psychology at the University of California, Los Angeles, is a psychologist and poet. He is the coauthor or editor of a number of books on cognitive psychology and has published three volumes of poetry.\u003cbr\u003e\u003cbr\u003ePaul Thagard is Professor of Philosophy at the University of Waterloo, Ontario. He is the author of\u003ci\u003e The Cognitive Science of Science\u003c\/i\u003e (MIT Press, 2012) and many other books.\u003c\/p\u003e\n                    \n                \n            \u003c\/body\u003e","brand":"Best Bookstore","offers":[{"title":"New","offer_id":46552615420065,"sku":"BBSNIJ9780262581448","price":59.4,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0525\/2084\/5473\/files\/9780262581448.jpg?v=1781710414","url":"https:\/\/www.bestbookstore.ca\/products\/mental-leaps-paperback-by-keith-j-holyoak-and-paul-thagard","provider":"Best Book Store","version":"1.0","type":"link"}