{"product_id":"pasta-posters-hardcover-by-linus-rapp","title":"Pasta Posters Hardcover by Linus Rapp","description":"\u003cbody\u003e\n                \n                    \n                        \u003ch2\u003e\u003cstrong\u003eProduct Details\u003c\/strong\u003e\u003c\/h2\u003e\n                        \u003cul\u003e\n                            \u003cli\u003e\n\u003cstrong\u003ePublisher\u003c\/strong\u003e: \u003cb\u003ePrestel\u003c\/b\u003e \u003cb\u003e(2026-10-06)\u003c\/b\u003e\n\u003c\/li\u003e\n                            \u003cli\u003e\n\u003cstrong\u003eLanguage\u003c\/strong\u003e: \u003cstrong\u003eEnglish\u003c\/strong\u003e\n\u003c\/li\u003e\n                            \u003cli\u003e\n\u003cstrong\u003ePaperback\u003c\/strong\u003e: \u003cstrong\u003e112\u003c\/strong\u003e \u003cb\u003epages\u003c\/b\u003e\n\u003c\/li\u003e\n                            \u003cli\u003e\n\u003cstrong\u003eISBN-13\u003c\/strong\u003e: \u003cstrong\u003e9783791394633\u003c\/strong\u003e\n\u003c\/li\u003e\n                            \u003cli\u003e\n\u003cstrong\u003eItem Weight\u003c\/strong\u003e: \u003cstrong\u003e842.0\u003c\/strong\u003e \u003cb\u003egrams\u003c\/b\u003e\n\u003c\/li\u003e\n                            \u003cli\u003e\n\u003cstrong\u003eDimensions\u003c\/strong\u003e: \u003cstrong\u003e30.81 x 22.71 x 1.6\u003c\/strong\u003e \u003cb\u003ecm\u003c\/b\u003e\n\u003c\/li\u003e\n                        \u003c\/ul\u003e\n                        \u003cbr\u003e\n                        \u003cp\u003e\u003cb\u003eThis exuberant, extraordinary, eye-catching, but historically grounded book traces more than a century of poster design advertising pasta.\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003eFor more than 130 years, pasta has been marketed not just as food, but as a feeling — of comfort, pleasure, abundance, and belonging.  Featuring a wide-ranging selection of posters, the book follows the visual history of pasta advertising and shows how graphic design helped turn an everyday staple into a cultural touchstone.\u003cbr\u003e\u003cbr\u003eSpanning the late 19th century to the present and ranging from Italy to France, Switzerland, Germany, and beyond, this exploration of pasta marketing brings together imagery shaped by Belle Époque exuberance, New Objectivity, Socialist Realism, Swiss graphic design, postwar modernism, and contemporary illustration.\u003cbr\u003e\u003cbr\u003eWheat fields, hens and eggs, theatrical figures, playful caricatures, bold typography, and surreal humor recur as visual motifs, showing how artists and designers used iconography, color, and wit to capture attention in the street and on the wall. \u003cbr\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eA quirky gift book on a niche but very fun subject matter.\u003c\/li\u003e\n\u003cli\u003eOffers both visual pleasure and cultural insight across approx. 100 poster reproductions.\u003c\/li\u003e\n\u003cli\u003eFeatures work shaped by numerous artistic styles and eras, all trying to market pasta brands.\u003c\/li\u003e\n\u003cli\u003eReflects the broader histories of industrialization, consumer culture, and printing advances.\u003c\/li\u003e\n\u003cli\u003eHighlights how nostalgia, romanticism, and humor continue to define pasta advertising.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cbr\u003e\u003cb\u003eA delightful, irreverent yet revealing gift book that uncovers the beauty, genius and surprising complexity of selling the good life.\u003c\/b\u003e\n                        \u003ch3\u003e\u003cstrong\u003eAbout the Author\u003c\/strong\u003e\u003c\/h3\u003e\n                        \u003cp\u003e\u003cb\u003eLINUS RAPP\u003c\/b\u003e is a design historian and curator.\u003c\/p\u003e\n                    \n                \n            \u003c\/body\u003e","brand":"Best Bookstore","offers":[{"title":"New","offer_id":48017972953249,"sku":"BBSNIJ9783791394633","price":38.94,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0525\/2084\/5473\/files\/9783791394633.jpg?v=1791275232","url":"https:\/\/www.bestbookstore.ca\/products\/pasta-posters-hardcover-by-linus-rapp","provider":"Best Book Store","version":"1.0","type":"link"}