{"product_id":"signage-systems-and-information-graphics-paperback-by-andreas-uebele","title":"Signage Systems and Information Graphics Paperback by Andreas Uebele","description":"\u003cbody\u003e\n                \n                    \n                        \u003ch2\u003e\u003cstrong\u003eProduct Details\u003c\/strong\u003e\u003c\/h2\u003e\n                        \u003cul\u003e\n                            \u003cli\u003e\n\u003cstrong\u003ePublisher\u003c\/strong\u003e: \u003cb\u003eThames and Hudson\u003c\/b\u003e \u003cb\u003e(2010-03-30)\u003c\/b\u003e\n\u003c\/li\u003e\n                            \u003cli\u003e\n\u003cstrong\u003eLanguage\u003c\/strong\u003e: \u003cstrong\u003eEnglish\u003c\/strong\u003e\n\u003c\/li\u003e\n                            \u003cli\u003e\n\u003cstrong\u003ePaperback\u003c\/strong\u003e: \u003cstrong\u003e336\u003c\/strong\u003e \u003cb\u003epages\u003c\/b\u003e\n\u003c\/li\u003e\n                            \u003cli\u003e\n\u003cstrong\u003eISBN-13\u003c\/strong\u003e: \u003cstrong\u003e9780500288481\u003c\/strong\u003e\n\u003c\/li\u003e\n                            \u003cli\u003e\n\u003cstrong\u003eItem Weight\u003c\/strong\u003e: \u003cstrong\u003e1782.65\u003c\/strong\u003e \u003cb\u003egrams\u003c\/b\u003e\n\u003c\/li\u003e\n                            \u003cli\u003e\n\u003cstrong\u003eDimensions\u003c\/strong\u003e: \u003cstrong\u003e28.52 x 24.16 x 2.69\u003c\/strong\u003e \u003cb\u003ecm\u003c\/b\u003e\n\u003c\/li\u003e\n                        \u003c\/ul\u003e\n                        \u003cbr\u003e\n                        \u003cp\u003e\u003cb\u003e“Dozens of examples of successful signage at various places—like public spaces, museums, and businesses—around the globe. . . . Each featured work is accompanied by text written by the firm that authored the signage.”—\u003ci\u003eStep Inside Design\u003c\/i\u003e\n\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003eA signage system is much more than just a set of symbols. As well as its practical application, it helps to create an identity for a space and can add decorative flair to any built environment.\u003cbr\u003e\n\u003cbr\u003e\nAndreas Uebele draws on his own design experience to explore signage as a point where graphic design and architecture come together. He first describes the basic rules of signage design: signs must be visible but not distracting, informative but not unwieldy, and concise but not confusing. Striking the right balance is crucial. Color, typography, pictograms, and icons are all elements that can be varied and exploited to encapsulate as much information as possible and fit the job’s requirements: the signage for a hospital, an airport, or a conference center may have little in common, and solutions must be tailored to fit the location.\u003cbr\u003e\n\u003cbr\u003e\nThe book showcases great examples of signage design worldwide, with an emphasis on the most original approaches. It is an indispensable reference for communications designers and a must for architects, interior designers, and graphic artists.\n\u003c\/p\u003e\n                        \u003ch3\u003e\u003cstrong\u003eAbout the Author\u003c\/strong\u003e\u003c\/h3\u003e\n                        \u003cp\u003e\u003cb\u003eAndreas Uebele\u003c\/b\u003e manages his own visual communications agency in Stuttgart and lectures in communications design at Du¨sseldorf University of Applied Sciences, Germany.\u003c\/p\u003e\n                    \n                \n            \u003c\/body\u003e","brand":"Best Bookstore","offers":[{"title":"New","offer_id":46553838747809,"sku":"BBSNIJ9780500288481","price":47.5,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0525\/2084\/5473\/files\/9780500288481.jpg?v=1781744815","url":"https:\/\/www.bestbookstore.ca\/products\/signage-systems-and-information-graphics-paperback-by-andreas-uebele","provider":"Best Book Store","version":"1.0","type":"link"}