{"product_id":"the-new-cool-paperback-by-neal-bascomb","title":"The New Cool Paperback by Neal Bascomb","description":"\u003cbody\u003e\n                \n                    \n                        \u003ch2\u003e\u003cstrong\u003eProduct Details\u003c\/strong\u003e\u003c\/h2\u003e\n                        \u003cul\u003e\n                            \u003cli\u003e\n\u003cstrong\u003ePublisher\u003c\/strong\u003e: \u003cb\u003eCrown\u003c\/b\u003e \u003cb\u003e(2012-03-06)\u003c\/b\u003e\n\u003c\/li\u003e\n                            \u003cli\u003e\n\u003cstrong\u003eLanguage\u003c\/strong\u003e: \u003cstrong\u003eEnglish\u003c\/strong\u003e\n\u003c\/li\u003e\n                            \u003cli\u003e\n\u003cstrong\u003ePaperback\u003c\/strong\u003e: \u003cstrong\u003e352\u003c\/strong\u003e \u003cb\u003epages\u003c\/b\u003e\n\u003c\/li\u003e\n                            \u003cli\u003e\n\u003cstrong\u003eISBN-13\u003c\/strong\u003e: \u003cstrong\u003e9780307588906\u003c\/strong\u003e\n\u003c\/li\u003e\n                            \u003cli\u003e\n\u003cstrong\u003eItem Weight\u003c\/strong\u003e: \u003cstrong\u003e272.16\u003c\/strong\u003e \u003cb\u003egrams\u003c\/b\u003e\n\u003c\/li\u003e\n                            \u003cli\u003e\n\u003cstrong\u003eDimensions\u003c\/strong\u003e: \u003cstrong\u003e20.32 x 13.21 x 2.03\u003c\/strong\u003e \u003cb\u003ecm\u003c\/b\u003e\n\u003c\/li\u003e\n                        \u003c\/ul\u003e\n                        \u003cbr\u003e\n                        \u003cp\u003e\u003c\/p\u003e\n\u003cp\u003eThat Monday afternoon, in high-school gyms across America, kids were battling for the only glory American culture seems to want to dispense to the young these days: \u003ci\u003esports \u003c\/i\u003eglory.  But at Dos Pueblos High School in Goleta, California, in a gear-cluttered classroom, a different type of “cool” was brewing.  A physics teacher with a dream – the first public high-school teacher ever to win a MacArthur Genius Award -- had rounded up a band of high-I.Q. students who wanted to put their technical know-how to work.  If you asked these brainiacs what the stakes were that first week of their project, they’d have told you it was all about winning a robotics competition – building the ultimate robot and prevailing in a machine-to-machine contest in front of 25,000 screaming fans at Atlanta’s Georgia Dome.\u003cbr\u003e \u003cbr\u003eBut for their mentor, Amir Abo-Shaeer, much more hung in the balance. \u003cbr\u003e \u003cbr\u003eThe fact was, Amir had in mind a different vision for education, one based not on rote learning -- on absorbing facts and figures -- but on active \u003ci\u003ecreation\u003c\/i\u003e.  In his mind’s eye, he saw an even more robust academy within Dos Pueblos that would make science, technology, engineering, and math (STEM)\u003ci\u003e cool\u003c\/i\u003e again, and he knew he was poised on the edge of making that dream a reality.  All he needed to get the necessary funding was one flashy win – a triumph that would firmly put his Engineering Academy at Dos Pueblos on the map.  He imagined that one day there would be a nation \u003ci\u003efilled \u003c\/i\u003ewith such academies, and a new popular veneration for STEM – a “new cool” – that would return America to its former innovative glory.\u003cbr\u003e \u003cbr\u003eIt was a dream shared by Dean Kamen, a modern-day inventing wizard – often-called “the Edison of his time” – who’d concocted the very same \u003ci\u003eFIRST\u003c\/i\u003e Robotics Competition that had lured the kids at Dos Pueblos.  Kamen had created \u003ci\u003eFIRST\u003c\/i\u003e (For Inspiration and Recognition of Science and Technology) nearly twenty years prior.  And now, with a participant alumni base approaching a million strong, he felt that awareness was about to hit critical mass.  \u003cbr\u003e \u003cbr\u003eBut before the Dos Pueblos D’Penguineers could do their part in bringing a new cool to America, they’d have to vanquish an intimidating lineup of “super-teams”– high-school technology goliaths that hailed from engineering hot spots such as Silicon Valley, Massachusetts’ Route 128 technology corridor, and Michigan’s auto-design belt.  Some of these teams were so good that winning wasn’t just hoped for every year, it was expected.\u003cbr\u003e \u003cbr\u003eIn \u003ci\u003eThe New Cool, \u003c\/i\u003eNeal Bascomb manages to make even those who know little about – or are vaguely suspicious of – technology care passionately about a team of kids questing after a different kind of glory.  In these kids’ heartaches and headaches – and yes, high-five triumphs -- we glimpse the path not just to a new way of educating our youth but of honoring the crucial skills a society needs to prosper.  A \u003ci\u003enew cool.\u003c\/i\u003e\u003c\/p\u003e\n                        \u003ch3\u003e\u003cstrong\u003eAbout the Author\u003c\/strong\u003e\u003c\/h3\u003e\n                        \u003cp\u003e\u003c\/p\u003e\n\u003cp\u003eNEAL BASCOMB has published a number of international and national bestsellers, including \u003ci\u003eHigher, The Perfect Mile, Red Mutiny \u003c\/i\u003eand \u003ci\u003eHunting Eichmann.  \u003c\/i\u003eHis books have been optioned for film, featured in several documentaries and translated in 10 languages.  He has also written for the \u003ci\u003eNew York Times, Wall Street Journal \u003c\/i\u003eand \u003ci\u003eLos Angeles Times. \u003c\/i\u003eHe and his wife and their two daughters make their home in Philadelphia, Pennsylvania.\u003c\/p\u003e\n                    \n                \n            \u003c\/body\u003e","brand":"Best 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