{"product_id":"what-is-your-one-sentence-paperback-by-mimi-goss","title":"What Is Your One Sentence? Paperback by Mimi Goss","description":"\u003cbody\u003e\n                \n                    \n                        \u003ch2\u003e\u003cstrong\u003eProduct Details\u003c\/strong\u003e\u003c\/h2\u003e\n                        \u003cul\u003e\n                            \u003cli\u003e\n\u003cstrong\u003ePublisher\u003c\/strong\u003e: \u003cb\u003ePrentice Hall Press\u003c\/b\u003e \u003cb\u003e(2012-04-03)\u003c\/b\u003e\n\u003c\/li\u003e\n                            \u003cli\u003e\n\u003cstrong\u003eLanguage\u003c\/strong\u003e: \u003cstrong\u003eEnglish\u003c\/strong\u003e\n\u003c\/li\u003e\n                            \u003cli\u003e\n\u003cstrong\u003ePaperback\u003c\/strong\u003e: \u003cstrong\u003e272\u003c\/strong\u003e \u003cb\u003epages\u003c\/b\u003e\n\u003c\/li\u003e\n                            \u003cli\u003e\n\u003cstrong\u003eISBN-13\u003c\/strong\u003e: \u003cstrong\u003e9780735204638\u003c\/strong\u003e\n\u003c\/li\u003e\n                            \u003cli\u003e\n\u003cstrong\u003eItem Weight\u003c\/strong\u003e: \u003cstrong\u003e204.12\u003c\/strong\u003e \u003cb\u003egrams\u003c\/b\u003e\n\u003c\/li\u003e\n                            \u003cli\u003e\n\u003cstrong\u003eDimensions\u003c\/strong\u003e: \u003cstrong\u003e17.78 x 12.7 x 1.78\u003c\/strong\u003e \u003cb\u003ecm\u003c\/b\u003e\n\u003c\/li\u003e\n                        \u003c\/ul\u003e\n                        \u003cbr\u003e\n                        \u003cp\u003eYour \"one sentence\" is that irreducible part of your message that  you want your audience to remember. A good sentence stops people in  their tracks. It surprises them. It makes them think. And in today's  age of information overload and short attention spans, getting your  point across is more important and more difficult than ever.\u003c\/p\u003e\n\u003cp\u003e\u003ci\u003eWhat Is Your One Sentence?\u003c\/i\u003e will help you be a better  communicator-fast. Mimi Goss teaches her unique One Sentence Method,  which shows you how to distill your message into one sentence that  captures your listeners' attention, moves your ideas forward, focuses  the problem, and helps you achieve your goals. You'll learn to:  \u003cbr\u003e\u003c\/p\u003e\n\u003cul\u003e    \u003cli\u003eUse the one sentence approach to tackle complex messages \u003c\/li\u003e    \u003cli\u003eTake five simple steps to find one sentence that launches a  dialogue \u003c\/li\u003e    \u003cli\u003eIdentify the basics of a memorable one sentence \u003c\/li\u003e    \u003cli\u003eSpeak in an authentic voice    \u003cp\u003e\u003c\/p\u003e    \u003cp\u003eWhether you're teaching kindergartners, pleading for your life, or  presenting the budget to Congress, \u003ci\u003eWhat Is Your One Sentence?\u003c\/i\u003e  provides exercises and examples, looks at the psychology of  communication, and takes you through a step-by-step process to find  your core message and craft that one memorable sentence to hook  listeners and keep them engaged.\u003c\/p\u003e    \u003c\/li\u003e\n\u003c\/ul\u003e\n                        \u003ch3\u003e\u003cstrong\u003eAbout the Author\u003c\/strong\u003e\u003c\/h3\u003e\n                        \u003cp\u003e\u003cb\u003eMimi Goss\u003c\/b\u003e is the president of a communications consulting  corporation that specializes in showing people how to identify and best  communicate their messages. She also teaches at Harvard University's  John F. Kennedy School of Government.\u003c\/p\u003e\n                    \n                \n            \u003c\/body\u003e","brand":"Best Bookstore","offers":[{"title":"New","offer_id":46554557808801,"sku":"BBSNIJ9780735204638","price":35.15,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0525\/2084\/5473\/files\/9780735204638.jpg?v=1781772814","url":"https:\/\/www.bestbookstore.ca\/products\/what-is-your-one-sentence-paperback-by-mimi-goss","provider":"Best Book Store","version":"1.0","type":"link"}