Mission, Inc. Paperback by Kevin Lynch and Julius Walls, Jr.

Product Details

• Publisher: Berrett-Koehler Publishers (2009-01-12)
• Language: English
• Paperback: 216 pages
• ISBN-13: 9781576754795
• Item Weight: 289.17 grams
• Dimensions: 21.44 x 13.82 x 1.65 cm

A new breed of business is springing up across the land: social enterprises, whose primary purpose is to support the common good. Organized as for-profits, nonprofits, and everything in between, they see businesses as the means to a better world for all.

In this groundbreaking guide, Kevin Lynch and Julius Walls, Jr. draw on their own hard-won experiences and those of twenty other social enterprise leaders. Exploring ten key paradoxes of social enterprises, they show how to navigate the extreme challenges and seize the tremendous opportunities these organizations present. Whether you're looking for guidance on choosing a structure, finding and hiring talent, marketing, finances, operations, or scaling, this practical, accessible guide offers clear and compelling answers that light the way.

About the Author

Kevin Lynch is president of Rebuild Resources, a nonprofit social enterprise that helps chronic addicts and alcoholics find a path to sobriety and self-sufficiency through employment and spiritual recovery.

Julius Walls, Jr., is president and CEO of Greyston Bakery and senior vice president for business for Greyston Foundation.